Job Detail

ROLES & RESPONSIBILITIES
KEY ROLES
I. MARCOM
1) Marketing & advertising our products on various channels possible
2) Actively maintaining our social media handles and keeping constantly in touch with customers & clients
3) Create content marketing campaigns to drive leads and subscribers Use SEO best practices to generate traffic to our
site
4) Regularly produce various content types, including email, social media posts, blogs and white papers
5) Actively manage and promote our blog, and pitch articles to relevant third-party platforms
6) Edit content produced by other members of the team
7) Analyze content marketing metrics and make changes as needed
8) Collaborate with members of the team to create innovative content ideas
9) Technical product write-up / documentation
10) Implementing creative & effective marketing ideas to capture customers in our desired markets
11) Product / Services Presentation & Demos
12) Generating leads & enquiries through marcom activities and passing on to external sales team.
II. DIGITAL MARKETING
13) Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display
advertising campaigns
14) Design, build and maintain our social media presence
15) Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
16) Collaborate with internal teams to create landing pages and optimize user experience
17) Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer
touch points
18) Solid knowledge of website analytics tools (e.g., Google Analytics etc..,)
19) To work on google ads campaign & other business promotion modules
20) Working knowledge of HTML, CSS, and JavaScript, Photoshop / Content editing softwares etc
21) Strong analytical skills and data-driven thinking
22) Up-to-date with the latest trends and best practices in online marketing and measurement
REQUIREMENTS & SKILL SETS
 Bachelor / Master’s Degree in Business Administration / Digital Marketing Or relevant experience
 0 to 3 yrs of Experience in relevant Field
 Must have a good communication skill in English (Spoken & Written). Additional languages if known are preferred.
 Must be a goal oriented person with a positive mindset to take up any given challenge.
 Candidates with strong interpersonal skills & creative thoughts are preferred.
 Candidates with working level knowledge on web designing, Photoshop content editing knowledge preferred

Email – info@dusaut.in / dusaut.instruments@gmail.com

Contact No: 04435524020

Apply for this job